Just dropped: Explore our new and improved formulas

Skip to main content
Email Signup and Offers
Where To Buy

Unlock healthy hair: Discover our new, science-backed formulas

Image displaying OGX Shampoos and Conditioners

Formulated first to deliver healthy hair

Content is restricted by privacy settings. Please review your cookie settings to enable access.

OGX formulas are now enhanced with Lipi Pro Shield™ Technology

  • Powered to deliver 2X MORE lipid & protein protection**​

  • Designed to maintain the hair’s essential nutrients necessary for hair health​

  • For healthy hair in 1 wash, protect against damage, strengthen, and add shine

**vs. non-conditioning shampoo, with continuous use

OGX EDI Technology showcasing advanced hair care solutions

Discover the new collections

Each collection unlocks essential hair benefits to suit a specific hair need

Discover the new collections - Image 1

For healthy hair in just 1 wash

Biotin & Collagen​ - Before & After Image

Biotin & Collagen

Nutrient-infused formula with 72+ hours of volume and body​

Coconut Milk​​ - Before & After Image

Coconut Milk​​

Rich formula moisturizes for immediate softness after first use

Argan Oil of Morocco​ - Before & After Image

Argan Oil of Morocco​

A powerful blend that visibly repairs damage after first use​

Shop our new products

OGX_NA_00022796916709_13oz_Biotin_Collagen_Shampoo_00000
THICK & FULL +

Biotin & Collagen Shampoo

Volumize

OGX_NA_US_00022796916112_AOM_Shampoo_13oz_00000
RENEWING +

Argan Oil of Morocco Shampoo

Strengthen

OGX_NA_00022796910059_13oz_Coconut_Milk_Shampoo_00000
NOURISHING +

Coconut Milk Shampoo

Moisturize

OGX_NA_US_00052800681873_117201_Rosemary_Mint_13oz_00000
CLARIFYING STRENGTH +

Rosemary Mint Shampoo

Clarify

OGX_NA_00022796916716_13oz_Biotin_Collagen_Conditioner_00000
THICK & FULL +

Biotin & Collagen Conditioner

Volumize

OGX_NA_00002279691612_13oz_AOM_Conditioner_00000
RENEWING +

Argan Oil of Morocco Conditioner

Strengthen

OGX_NA_2279697006_13oz_Coconut_Milk_Conditioner_00000
NOURISHING +

Coconut Milk Conditioner

Moisturize

OGX_NA_US_00052800681842_116503_Rosemary_Mint_Conditioner_13oz_00000_rev1
CLARIFYING STRENGTH +

Rosemary Mint Conditioner

Clarify

FAQs

Our proprietary Lipi Pro Shield™ Technology helps prevent and repair damaged hair by delivering 2x more lipid and protein protection*, closing hair cuticle, and protecting it from external aggressors delivering smooth and strong hair in every wash.

*vs. non-conditioning shampoo, with continuous use

OGX shampoo and conditioner duos, part of the Lipi Pro Shield™ Technology , have been reformulated, including Renewing + Argan Oil of Morocco, Nourishing + Coconut Milk, and Thick & Full + Biotin & Collagen collections. OGX offers a complete portfolio of high performing shampoo & conditioner duos for the ultimate wash routine, formulated to promote healthy hair by protecting and defending against protein and lipid loss. ​

We think you can’t go wrong with any of them but if you’re looking for some volume in your hair, we think you’ll love our Biotin & Collagen collection. If you’re looking for help with repair, our Argan Oil of Morocco collection is a great choice!

OGX website footer mobile view.

From the #1 Hair Repair Brand*
*JJCI calculation based on Scantrack for the Hair Care category for the 52 weeks ending 12/02/2023 time period, for the total U.S. market, xAOC. Copyright © 2023, Nielsen Consumer LLC